This was for a story about how executives perform better when they take external perspectives into account when making decisions (duh).
This assignment was particularly fun for me because I’ve been developing a new process where I do more things by hand and less relying on the computer. It’s quite a departure from what i’d been doing for years, and this is the first paying gig I got the nerve to try it out on.
Delilah over at Mckinsey is a joy to work with and was game when I asked if she’d mind. You know you have a great AD when they let you try new things.